Record-breaking Italian sparkling wine
The first data collected by Coldiretti say that in 2022 the historical record of Made in Italy toasts made in the world was reached: the number of bottles of Italian sparkling wine uncorked abroad seems to have risen to over 700 million. Italy is expected to have reached a value of exports abroad of more than 2 billion (+23%) for the first time.
According to Coldiretti, in terms of the number of bottles, Italy clearly dominates in global toasts ahead of French champagne, which, however, manages to achieve higher prices.
The most passionate consumers are Americans, who spent 13 percent more on Italian bubbles in 2022, while the British are in second place with a 27 percent increase; Germany is in a lower position in terms of consumption, but shows a +14 percent. In the ranking of favorite Italian bubblies in the world, among others is Prosecco, which is the best-selling sparkling wine.
Demand trends are also positive in Italy, where 95 million bottles are uncorked during the year-end holidays.
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