Acqua dell'Elba focuses on foreign development

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Acqua dell'Elba focuses on foreign development

Acqua dell'Elba, a perfume house founded in Marciana Marina in 2000, is focusing on foreign development.

During an interview with FashionNewtork.com, Fabio Murzi, co-founder and president of the company, stated: "Currently, foreign markets represent approximately 12% of our sales, and we believe there is great potential for further development. In the United States, we have an agency in Los Angeles covering the western coast, and we have recently signed an agreement with another agency covering the eastern coast, from Boston to Florida. Additionally, we have a commercial branch, and our strategy is to pursue direct distribution [...]. As for Asia, we also have a branch in China, where we are registering our products. In Japan, we have had a distributor for environmental products for two years, and two weeks ago, we entered into a partnership with a very important player who will handle our personal care offerings. Finally, we have been present in South Korea for some time”.

Other territories that Acqua dell'Elba aims to focus its development on are the United States and the United Arab Emirates.

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